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And what experts have found is that sports betting may create problems worse than the traditional casino and cards. People who bet on sports often believe they have an edge because they follow the teams. The random bounce of a football or a blown call doesn¡¯t tend to factor into a bettor¡¯s belief system.
Speaking at the East Coast Gaming Congress, executives of online gambling companies and their technology partners said the rapid growth of sports betting has provided a ready-made infrastructure and regulatory apparatus for online casino games.
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Local Sports Betting Ad Spend: For local advertising, BIA forecasts ad spend for sports betting to reach $1.8 billion in 2022, a sizable jump of 80% from 2021. By 2024, BIA projects local ad spend for the category to total $2.9 billion. BIA¡¯s Nicole Ovadia, says, ¡°With New York and other larger markets making online sports betting legal this year, that has led to a significant increase in ad spending. BIA is also forecasting this vertical to grow significantly between now and 2024 when it will hit nearly $3 billion. This jump is dependent on California voting to legalize online gambling in 2023 and going live in 2024.¡±
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The world¡¯s two most famous athletes are Lionel Messi and Cristiano Ronaldo. Both of them have countless social media followers who recognize their faces. Because of this, many global brands employ these athletes to represent their products. These endorsements include the highest payout online casinos in Canada and other gambling sites. Any company would love to hire Ronaldo and Messi to promote their services. Athletes with a large salary provide entertainment instead of danger. Many of these athletes participate in digital casino ads. They can make more money by promoting online casinos instead of playing their sport. Athletes can make more money by promoting online casinos instead of playing their sports. They can leverage their fame and recognition to generate income with their name.
Since it launched internet gambling nine years ago, New Jersey's casinos have won $4.79 billion from gamblers online, according to the American Gaming Association, the casino industry's national trade group. That¡¯s nearly twice the $2.47 billion Pennsylvania casinos have won online since July 2019.